Healthymagination
GE partners with Oxford Analytica
Oxford Analytica is delighted to announce that its consultancy practice was selected by GE to assist on their ground-breaking healthcare initiative - healthymagination, launched 7 May 2009.
Healthymagination is a significant financial and strategic commitment from GE to enable measurable and sustainable improvements in global health. The target objective for the year 2015 is to lower cost, increase access and improve quality each by 15%.
To date Oxford Analytica's role in the project has involved working with GE in the development of a practical methodology for defining the initiative's targets, against which the company's performance can be measured.
Oxford Analytica will now focus on this second stage, performance measurement, by reviewing GE's portfolio of innovations to determine whether they meet healthymagination standards and contribute to the declared objectives.
Oxford Analytica's authoritative and analytical experience coupled with its independence, both corporate and intellectual, make it the ideal organisation to bring impartial credibility to the process.
For further information please direct your enquiry to Roddy Orr on +44 (0) 1865 261 600 and rorr@oxford-analytica.com.
